Ranklexa Reviews

etude.com reviews

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Reviews
Report generated on 2025-01-10 at 10:33:48 (UTC +00:00).
3 months ago
78
100
Play Pink, Play ETUDE
Official website of Etude for global customers! Find your instant beauty fixes, high performance skincare powered by Asian botanicals, and more!
https://www.etude.com/int/en/
1 high issue
2.9%
6 medium issues
17.1%
6 low issues
17.1%
22 tests passed
62.9%
2.53 seconds
40.74 kB
68 resources
Secure
SEO
Title
The title tag is perfect.
Play Pink, Play ETUDE
The title tag is the HTML element that specifies the title of the webpage. The title tag is displayed at the top of your browser, in the search results, as well as in the bookmarks bar.
Learn more
Google
Meta description
The meta description tag is good.
Official website of Etude for global customers! Find your instant beauty fixes, high performance skincare powered by Asian botanicals, and more!
The meta description is an HTML tag that provides a short and accurate summary of the webpage. The meta description is used by search engines to identify a webpage's topic and provide relevant search results.
Learn more
Google
Headings
The headings are properly set.
The h tags represents the headings of the webpage. The h1 tag is the most important h tag, and describes the main topic of the page, while the rest of the tags describe the sub-topics of the webpage.
Learn more
Mozilla
Content keywords
The content has relevant keywords.
play pink play etude
The webpage's content should contain relevant keywords that can also be found in the title of the webpage.
Image keywords
The alt attribute specifies an alternate text for an image, if the image cannot be displayed. The alt attribute is also useful for search engines to identify the subject of the image, and helps screen readers describe the image.
Learn more
Google
SEO friendly URL
The URL is SEO friendly.
https://www.etude.com/int/en/
The SEO friendly URLs are URLs that contain relevant keywords with the webpage's topic, and contain no special characters besides slashes and dashes.
Learn more
Google
404 page
The website has 404 error pages.
The 404 webpage status informs the users and the search engines that a webpage is missing.
Learn more
Bing
Robots.txt
The webpage can be accessed by search engines.
A robots.txt file inform the search engines which links from the website can be accessed.
Learn more
Bing
Google
Noindex
The webpage does not have a noindex tag set.
The noindex tag instruct the search engines to not index the webpage.
Learn more
Bing
Google
In-page links
The webpage contains more than 150 links.
The in-page links should be kept at a minimum, to avoid issues with search engines not being able to crawl additional links from the webpage.
Language
The webpage has the language declared.
en
The lang attribute declares the webpage's language, helping search engines identify the language in which the content is written, and browsers to offer translation suggestions.
Learn more
Mozilla
Favicon
The webpage has a favicon.
https://www.etude.com/int/en/media/favicon/stores/1/favicon2023.jpg
The favicon is the icon that is being displayed in the browser's tab, when the webpage is being bookmarked, and sometimes even in search engine results.
Learn more
Google
Performance
Text compression
The HTML file is compressed.
The HTML filesize is 40.74 kB.
The text compression helps speeding up the webpage's load by compressing the HTML's content.
Learn more
Gzip
Brotli
Google
Load time
The webpage load should be under 2.00 seconds.
The webpage loaded in 2.53 seconds.
The load time indicates the HTML's total load time, and does not include the external resources, such as images, scripts, or other resources.
Page size
The size of the HTML webpage is 40.74 kB.
The page size indicates the HTML's total size, and does not include the external resources, such as images, scripts, or other resources.
HTTP requests
The webpage makes more than 50 HTTP requests.
The HTTP requests represents the number of external resources present on the webpage.
Image format
There are 86 images that are not using the AVIF, WebP format.
  1. https://www.etude.com/int/en/media/logo/stores/1/img_logo2023.png
  2. https://www.etude.com/int/en/media/catalog/product/_/s/_set_color_lasting_glow_stick_full_set_6_items_main1.jpg?width=450&height=450&store=default&image-type=small_image
  3. https://www.etude.com/int/en/media/catalog/product/_/s/_set_color_lasting_glow_stick_full_set_6_items_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  4. https://www.etude.com/int/en/media/catalog/product/d/o/double_lasting_artist_concealer_palette_main1.jpg?width=450&height=450&store=default&image-type=small_image
  5. https://www.etude.com/int/en/media/catalog/product/d/o/double_lasting_artist_concealer_palette_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  6. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_soonjung.png
  7. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_moistfull_collagen.png
  8. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_vegan.png
  9. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_veware.png
  10. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_jellypang.png
  11. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_pink_shy.png
  12. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_playlist.png
  13. https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_fixing_tint.png
  14. https://www.etude.com/int/en/media/brand_cms/home/newevent-icon.png
  15. https://www.etude.com/int/en/media/catalog/product/1/1/110090472__moistfull_collagen_intense_eye_cream.jpg?width=450&height=450&store=default&image-type=small_image
  16. https://www.etude.com/int/en/media/catalog/product/1/1/110090472_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  17. https://www.etude.com/int/en/media/catalog/product/_/s/_set_moistfull_collagen_intense_sheet_mask_50pcs_main1.jpg?width=450&height=450&store=default&image-type=small_image
  18. https://www.etude.com/int/en/media/catalog/product/_/s/_set_moistfull_collagen_intense_sheet_mask_50pcs_main1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  19. https://www.etude.com/int/en/media/catalog/product/_/s/_set_moistfull_collagen_intense_sheet_mask_30pcs_main1.jpg?width=450&height=450&store=default&image-type=small_image
  20. https://www.etude.com/int/en/media/catalog/product/_/s/_set_moistfull_collagen_intense_sheet_mask_30pcs_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  21. https://www.etude.com/int/en/media/catalog/product/m/y/my_best_tone_eye_palette_pink_collector_main1.jpg?width=450&height=450&store=default&image-type=small_image
  22. https://www.etude.com/int/en/media/catalog/product/m/y/my_best_tone_eye_palette_pink_collector_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  23. https://www.etude.com/int/en/media/catalog/product/p/i/pink_shy_heart_pop_blusher_main1.jpg?width=450&height=450&store=default&image-type=small_image
  24. https://www.etude.com/int/en/media/catalog/product/p/i/pink_shy_heart_pop_blusher_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  25. https://www.etude.com/int/en/media/catalog/product/p/i/pink_shy_fixing_tint_main1.jpg?width=450&height=450&store=default&image-type=small_image
  26. https://www.etude.com/int/en/media/catalog/product/p/i/pink_shy_fixing_tint_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  27. https://www.etude.com/int/en/media/catalog/product/m/i/missing_u_hand_cream_i_m_a_peachy_panda_main1.jpg?width=450&height=450&store=default&image-type=small_image
  28. https://www.etude.com/int/en/media/catalog/product/m/i/missing_u_hand_cream_i_m_a_peachy_panda_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  29. https://www.etude.com/int/en/media/catalog/product/0/0/0055-play_101_pencil-1.jpg?width=450&height=450&store=default&image-type=small_image
  30. https://www.etude.com/int/en/media/catalog/product/0/0/0055-play_101_pencil-2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  31. https://www.etude.com/int/en/media/brand_cms/home/whatsnew-icon.png
  32. https://www.etude.com/int/en/media/catalog/product/_/s/_set_color_lasting_glow_stick_full_set_6_items_main1.jpg?width=450&height=450&store=default&image-type=small_image
  33. https://www.etude.com/int/en/media/catalog/product/_/s/_set_color_lasting_glow_stick_full_set_6_items_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  34. https://www.etude.com/int/en/media/catalog/product/c/o/color_lasting_glow_stick_main1_1.jpg?width=450&height=450&store=default&image-type=small_image
  35. https://www.etude.com/int/en/media/catalog/product/c/o/color_lasting_glow_stick_main2_1_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  36. https://www.etude.com/int/en/media/catalog/product/s/u/sunprise_mild_airy_finish_sun_milk_main1.jpg?width=450&height=450&store=default&image-type=small_image
  37. https://www.etude.com/int/en/media/catalog/product/s/u/sunprise_mild_airy_finish_sun_milk_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  38. https://www.etude.com/int/en/media/catalog/product/h/e/heart_pop_duo_blusher_main1_1.jpg?width=450&height=450&store=default&image-type=small_image
  39. https://www.etude.com/int/en/media/catalog/product/h/e/heart_pop_duo_blusher_main2_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  40. https://www.etude.com/int/en/media/catalog/product/c/u/curl_fix_mascara_main1_2.jpg?width=450&height=450&store=default&image-type=small_image
  41. https://www.etude.com/int/en/media/catalog/product/c/u/curl_fix_mascara_main2_2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  42. https://www.etude.com/int/en/media/catalog/product/d/o/double_lasting_artist_concealer_palette_main1.jpg?width=450&height=450&store=default&image-type=small_image
  43. https://www.etude.com/int/en/media/catalog/product/d/o/double_lasting_artist_concealer_palette_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  44. https://www.etude.com/int/en/media/catalog/product/o/v/over_glowy_tint_mini_main1.jpg?width=450&height=450&store=default&image-type=small_image
  45. https://www.etude.com/int/en/media/catalog/product/o/v/over_glowy_tint_mini_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  46. https://www.etude.com/int/en/media/catalog/product/_/b/_bare_edge_makeup_multi_sealer_main1.jpg?width=450&height=450&store=default&image-type=small_image
  47. https://www.etude.com/int/en/media/catalog/product/b/a/bare_edge_makeup_multi_sealer_main2_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  48. https://www.etude.com/int/en/media/catalog/product/_/s/_set_color_lasting_glow_stick_full_set_6_items_main1.jpg?width=450&height=450&store=default&image-type=small_image
  49. https://www.etude.com/int/en/media/catalog/product/_/s/_set_color_lasting_glow_stick_full_set_6_items_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  50. https://www.etude.com/int/en/media/catalog/product/c/o/color_lasting_glow_stick_main1_1.jpg?width=450&height=450&store=default&image-type=small_image
  51. https://www.etude.com/int/en/media/catalog/product/c/o/color_lasting_glow_stick_main2_1_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  52. https://www.etude.com/int/en/media/catalog/product/s/u/sunprise_mild_airy_finish_sun_milk_main1.jpg?width=450&height=450&store=default&image-type=small_image
  53. https://www.etude.com/int/en/media/catalog/product/s/u/sunprise_mild_airy_finish_sun_milk_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  54. https://www.etude.com/int/en/media/catalog/product/h/e/heart_pop_duo_blusher_main1_1.jpg?width=450&height=450&store=default&image-type=small_image
  55. https://www.etude.com/int/en/media/catalog/product/h/e/heart_pop_duo_blusher_main2_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  56. https://www.etude.com/int/en/media/catalog/product/c/u/curl_fix_mascara_main1_2.jpg?width=450&height=450&store=default&image-type=small_image
  57. https://www.etude.com/int/en/media/catalog/product/c/u/curl_fix_mascara_main2_2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  58. https://www.etude.com/int/en/media/catalog/product/d/o/double_lasting_artist_concealer_palette_main1.jpg?width=450&height=450&store=default&image-type=small_image
  59. https://www.etude.com/int/en/media/catalog/product/d/o/double_lasting_artist_concealer_palette_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  60. https://www.etude.com/int/en/media/brand_cms/home/playwithetude-icon.png
  61. https://www.etude.com/int/en/media/catalog/product/_/s/_set_sunprise_watery_light_trio_main1.jpg?width=450&height=450&store=default&image-type=small_image
  62. https://www.etude.com/int/en/media/catalog/product/_/s/_set_sunprise_watery_light_trio_main1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  63. https://www.etude.com/int/en/media/catalog/product/_/s/_set_moistfull_collagen_full_set_6_items_main1_1_1.jpg?width=450&height=450&store=default&image-type=small_image
  64. https://www.etude.com/int/en/media/catalog/product/_/s/_set_moistfull_collagen_full_set_6_items_main2_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  65. https://www.etude.com/int/en/media/catalog/product/s/u/sunprise_mild_watery_light_spf50_pa_.jpg?width=450&height=450&store=default&image-type=small_image
  66. https://www.etude.com/int/en/media/catalog/product/1/1/111080681__sunprise_mild_watery_light_spf50_pa_.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  67. https://www.etude.com/int/en/media/catalog/product/1/1/110090480__moistfull_collagen_deep_cream_75ml.jpg?width=450&height=450&store=default&image-type=small_image
  68. https://www.etude.com/int/en/media/catalog/product/1/1/110090480__moistfull_collagen_deep_cream_75ml_1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  69. https://www.etude.com/int/en/media/catalog/product/2/x/2x_barrier_cream_main1.jpg?width=450&height=450&store=default&image-type=small_image
  70. https://www.etude.com/int/en/media/catalog/product/s/j/sj_2x_barrier_cream_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  71. https://www.etude.com/int/en/media/catalog/product/d/e/dear_darling_oil_tint_main1.jpg?width=450&height=450&store=default&image-type=small_image
  72. https://www.etude.com/int/en/media/catalog/product/d/e/dear_darling_oil_tint_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  73. https://www.etude.com/int/en/media/catalog/product/n/y/nymph_aura_volumer_main1.jpg?width=450&height=450&store=default&image-type=small_image
  74. https://www.etude.com/int/en/media/catalog/product/n/y/nymph_aura_volumer_sub1.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  75. https://www.etude.com/int/en/media/catalog/product/w/o/wonder_pore_freshner_500ml_main1.jpg?width=450&height=450&store=default&image-type=small_image
  76. https://www.etude.com/int/en/media/catalog/product/w/o/wonder_pore_freshner_500ml_main2.jpg?width=350&height=350&store=default&image-type=sm_hoverimage
  77. https://www.etude.com/int/en/media/brand_cms/tiktok/7408023933171043602.jpg
  78. https://www.etude.com/int/en/media/brand_cms/tiktok/7407815986608508168.jpg
  79. https://www.etude.com/int/en/media/brand_cms/instagram/C_kHPpoJ7aG.jpg
  80. https://www.etude.com/int/en/media/brand_cms/instagram/C_r-TjpOEJC.gif
  81. https://www.etude.com/int/en/media/wysiwyg/banner/202409/202409_september_first_purchase_event_edm_866.jpg
  82. https://www.etude.com/int/en/media/wysiwyg/banner/202301/20191205_subscribe_banner_event_re.jpg
  83. https://www.etude.com/int/en/media/logo/stores/1/img_logo2023.png
  84. https://www.etude.com/int/en/static/version1719896601/frontend/Sm/market/en_US/images/loader-1.gif
  85. https://www.etude.com/int/en/static/version1719896601/frontend/Sm/market/en_US/images/loader-1.gif
  86. https://www.facebook.com/tr?id=2259178434119431&ev=PageView&noscript=1
The images format represents the images that are not served in a next-generation file format. Images served in a next-generation format improve the webpage's load performance.
Learn more
Google
JavaScript defer
The defer attribute allows the browser to download the scripts in parallel and execute them after the webpage has been parsed, improving the webpage's load performance.
Learn more
Google
DOM size
There are more than 1,500 DOM nodes.
The DOM size indicates the number of nodes the HTML webpage has.
Learn more
Google
DOCTYPE
The webpage has the DOCTYPE declaration tag set.
html
The DOCTYPE declaration tag defines which version of HTML the webpage is using, making compliant browsers render the webpage properly.
Learn more
W3C
Mozilla
Security
HTTPS encryption
The webpage uses HTTPS encryption.
The HTTPS encryption helps protecting the user's security and privacy.
Learn more
Google
Mixed content
There are no mixed content resources on the webpage.
The mixed content is the content that is loaded over the HTTP connection while the webpage itself was loaded over HTTPS connection.
Learn more
Mozilla
Google
Server signature
The webpage has a public server signature.
nginx
The server signature is the public identity of a web server which contains information that could be used to exploit known vulnerabilities.
Learn more
nginx
Apache
Unsafe cross-origin links
The webpage does not have unsafe cross-origin links.
HTST
The webpage does not have the HTTP Strict-Transport-Security header set.
The HTTP Strict-Transport-Security header is used to force the browser to use the HTTPS protocol when loading the webpage.
Learn more
Mozilla
Plaintext email
The webpage contains plaintext emails.
Email addresses posted in public are likely to be fetched by crawlers and then collected in lists used for spam.
Miscellaneous
Structured data
There are no structured data tags on the webpage.
The structured data tags help the search engines better understand the content of the webpage, and allows them to create rich snippets in search results.
Learn more
Twitter
Schema.org
Open Graph
Bing
Google
Meta viewport
The webpage has a meta viewport tag set.
width=device-width, minimum-scale=1.0, maximum-scale=1.0, user-scalable=no
The meta viewport tag instruct the browsers how to render the viewport of the webpage.
Learn more
Mozilla
Google
Character set
The webpage has a charset value set.
utf-8
The meta charset tag specifies the character encoding, helping the browsers to better render the characters and symbols on the webpage.
Learn more
Mozilla
Sitemap
No sitemaps found.
Sitemaps inform search engines about pages available for crawling on the website.
Learn more
Bing
Google
Social
The webpage has 5 social links.
Social media presence is becoming increasingly important as a ranking factor for search engines to validate a website's trustworthiness and authority.
Content length
The webpage has 12,835 words.
The content length represents the number of words found on the webpage. The webpage should contain a decent amount of words.
Learn more
Google
Text to HTML ratio
The text to HTML ratio is 28%.
The text to HTML ratio represents the percentage of actual text compared to the percentage of HTML code on the webpage.
Inline CSS
The webpage contains inline CSS code.
  1. display:none;visibility:hidden
  2. display:none;visibility:hidden
  3. width: 450px
  4. width: 450px
  5. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_soonjung_202308.jpg')
  6. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_moistfull_collagen.jpg')
  7. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_vegan_202308.jpg')
  8. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_veware.jpg')
  9. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_jellypang.jpg')
  10. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_pink_shy.jpg')
  11. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_playlist_202308.jpg')
  12. background-image: url('https://www.etude.com/int/en/media/brand_cms/menu_icon/collections_bg_fixing_tint_202308.jpg')
  13. background-image: url('https://www.etude.com/int/en/media/sm/main_slide_renew/202409_color_lasting_glow_stick_event_pc_1920.jpg');
  14. background-image: url('https://www.etude.com/int/en/media/sm/main_slide_renew/202409_color_lasting_glow_stick_event_pc_1920.jpg');
  15. background-image: url('https://www.etude.com/int/en/media/sm/main_slide_renew/202409_september_first_purchase_event_pc_1920.jpg');
  16. background-image: url('https://www.etude.com/int/en/media/sm/main_slide_renew/202409_color_lasting_glow_stick_event_mobile_750.jpg');
  17. background-image: url('https://www.etude.com/int/en/media/sm/main_slide_renew/202409_color_lasting_glow_stick_event_mobile_750.jpg');
  18. background-image: url('https://www.etude.com/int/en/media/sm/main_slide_renew/202409_september_first_purchase_event_mobile_750.jpg');
  19. width: 450px
  20. width: 450px
  21. width: 450px
  22. width: 450px
  23. width: 450px
  24. width: 450px
  25. width: 450px
  26. width: 450px
  27. padding-right: 30px;
  28. width: 450px
  29. width: 450px
  30. width: 450px
  31. width: 450px
  32. width: 450px
  33. width: 450px
  34. width: 450px
  35. width: 450px
  36. width: 450px
  37. width: 450px
  38. width: 450px
  39. width: 450px
  40. width: 450px
  41. width: 450px
  42. width: 450px
  43. width: 450px
  44. width: 450px
  45. width: 450px
  46. width: 450px
  47. width: 450px
  48. width: 450px
  49. width: 450px
  50. background-color: #00ff0000;
  51. background-color: #00ff0000;
  52. color: #ef426F;
  53. color: #ef426F;
  54. display: none;
  55. display: none;
  56. display: none;
  57. display:none;
  58. display:none;
  59. display:none
  60. display:none
The style attribute contains CSS style rules that are applied to the element. Inline CSS code unnecessarily increases the webpage's size, and can be moved in an external CSS file.
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Mozilla
Deprecated HTML
There are no deprecated HTML tags on the webpage.
The deprecated tags represents the tags that are not supported HTML5 standard anymore, and could cause the webpage to be rendered incorrectly.
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W3C